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Since 1996, we have been promoting artisans, creators of beauty and kindness, unique and high-quality products that respect nature and people. The Craftsman at the Fair, the world's largest event of its kind, has become an international exhibition of crafts, peoples and nations. For hundreds of thousands of people, there is no Christmas without a craftsman at the fair. Because authenticity, originality and quality have always been the cornerstones of our work. Authenticity: Because every craftsman is authentic, as is our bond. We all know the masters. We know where and how they work. Originality: because it is the factor that determines the uniqueness of handmade products. Each product has unique features. Quality: because the values and traditions of the territory are embedded in every product that becomes such a representative of beauty, kindness and caring for the environment and people. Over the years, in order to strengthen our support and promotion of national and international crafts, we have gone beyond the physical limitations of the fair and transferred some of the cultural treasure we hold through channels aimed at an increasingly wide, diverse and distant audience. In 2013, we launched Artimondo, le-commerce di Craftsiano in Fair, to spread the best results of Italian and global artisans.. In 2019, Mi View Restaurant, a craft restaurant at the fair, appeared. From the twentieth floor of the World Join Center at Viale Achille Papa 30 in Milan, in the porta district, we appreciate the best in the production and processing of agriculture and handicrafts. We use the experience gained in choosing the best handmade products to present and promote true excellence. Mi View's motto is: we make every perfection a masterpiece. The strength of our community? Artisans, with their work, their stories and their products, between tradition and innovation; our story along with theirs: "the story of stories."